By Alison Dagnes
This riveting booklet offers a nonpartisan exam of the way the technological alterations and monetary imperatives of the media have ended in an entertainment-driven information approach poorly fitted to document on American politics.
• Interviews with C-SPAN CEO Brian Lamb, Time magazine's television critic James Poniewozak, Saturday evening Live Weekend replace head author Alex Baze, and others make clear modern media
• A chronology examines the technological development of the yank media and the monetary advancements of media company possession over the last 50 years
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Additional resources for Politics on Demand: The Effects of 24-Hour News on American Politics (New Directions in Media)
So it is within a polarized, partisan environment that the American news media operate, gaining an audience and ratings for the big ﬁghts and giving undue attention to those who speak out most aggressively, angrily, and entertainingly. None of this matters if one adheres to the minimal effects school of thought that the media do not play important roles in American politics. However, if one subscribes to the theory that the way the messages are formed contributes to the way the electorate understands American politics, then the media are essential.
15 Both ideological and structural gatekeeping afford a great deal of power to those in charge of editorial decision making, for it is the gatekeepers who help to set the agenda. In cases of partisan slants in the media, this gatekeeping function determines which messages are carried, reinforced, and absorbed by the public. Many in the media today argue that there are fewer instances of ideological gatekeeping than structural gatekeeping, since the ﬁnancial imperatives of the mainstream media mandate a certain kind of story to attract the most readers, listeners, and viewers.
William Saﬁre, a New York Times columnist and former speechwriter for President Nixon, coined the term “nattering nabobs of negativism” to describe the press. This conception of the news media continued after Nixon left ofﬁce and has evolved into an even more disapproving characterization. After two Washington Post reporters brought down the Nixon administration after breaking the Watergate story, many Republicans alleged that the press was out to get them, and this idea took hold throughout much of American society.